Many people don’t know what to talk about. Another major issue in networking is that people feel that they are only giving and don’t receive anything in return.
One thing you can do to solve both “problems” at once, is to tell people what you are looking for. If you are looking for a new employee, tell that when you are talking to other people.
Don’t assume they can’t help you. You never know who they know.
For example you can say something like: “I’m looking for a new marketing assistant. Who do you know who can help me find this person?”
This question does three things:
– You ask for help. This is an opportunity to receive something back from your network.
– You don’t limit yourself to the person you are talking to. You also ask about the network of your network, the second degree.
– You empower the other person. Expect that this person can help you in one way or the other. This will make this person feel good. So even if you don’t receive a good answer right away you will have at least strengthened your relationship with this person.
To your success !