12 Ways How LinkedIn Helps to Find Experts Outside And Inside Your Own Organization

If you are working on a project and you need information, knowledge or any other form of expertise outside or inside your own organisation, these are the benefits LinkedIn can bring you:

1. Getting answers to your questions (via Answers or Discussions)

2. Identifying the experts (finding their profile via a search or via the Expert rating)

3. Receiving introductions or referrals to experts (via the introductions tool or outside LinkedIn)

4. Discovering the relationships between experts and other contacts (see the connections in their profiles)

5. Discovering the relationships between your colleagues from the same and other departments and experts (see the connections in their profiles)

6. Discovering information about experts which makes the conversations online and offline easier (reading their profile)

7. Maintaining relationship with experts (Personal contacts, Discussions in Groups and answering questions in Answers)

8. Visibility for you and your organisation which might attract the experts and Personal Branding (your profile not only on LinkedIn, but also in the Search Engines like Google, contributions in Answers and in Discussions)

9. Make yourself be perceived as an expert as well (contributions in Answers and in Discussions and Expert points)

10. Finding the right groups and organisations where the experts gather to be member of yourself, both online and offline (via the profiles of people from your network)

11. Picking up trends in the marketplace (Discussions in the groups of the experts)

12. Getting notifications when someone changes jobs, this is a trigger to contact them to see if they became an expert and if they leave the organisation to get introduced to the one who will replace them (network updates)

To your success !


PS: this is an excerpt from the book How to REALLY use LinkedIn (of in het Nederlands: Hoe LinkedIn nu ECHT gebruiken). Make sure you download your FREE light version.


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