Example of a Magic Mail for Non-Sales Related Introductions

Last week I gave an example of a Magic Mail to introduce two people to each other who might do business.

But there will be many times that you want to introduce two people to each other who might be interesting to each other on another level or for other reasons than a supplier-customer relationship.

This is an example of a Magic Mail for people who work for a large company and want to make “internal” introductions.

To: Thomas.Hunter@company-abc.com
Cc: Sue.Allen@company-abc.com
Subject: introduction

Hi Thomas,

I want to introduce you to Sue Allen (in cc). Sue is one of the team members of the Eureca project. As you know the Eureca project faced lots of challenges with legislation changing and some team members being moved to other countries. But you know the saying “a challenge is a way to grow”. And that’s exactly what happened to Sue. Sue got the daunting task to take over part of the project regarding legislation. And she did that really well! I experienced her knowledge myself when I had to deal with the local law in a number of Asian countries. Sue does know very much about this and has built a good network to support her. I definitely recommend her for your next project!


Thomas Hunter is one of our international project leaders. I know he has had difficulties in the past finding the right people for his team with regard to local legislation. He is now assembling the team for his next project and I think your expertise will benefit this project. Thomas is a great man to work with. I enjoyed the way he leads his teams: he supports his team members in every way he can and encourages them to take responsibility. He is also very good at delegating decision power to his team members. As you know I find this very important myself. In my opinion he is one of the best project leaders of our company.

In addition of a possible professional match, you will have lots to talk about your shared passion for winter holidays and more specifically snowboarding.

I suggest the two of you get together for a talk.

Thomas, you can reach Sue at: (telephone number Sue)
Sue, you can reach Thomas at: (telephone number Thomas)

Good luck!


I hope you now understand that you can use a Magic Mail in almost any circumstance where people could benefit from knowing each other.

To your success !


PS: this example comes from the book “How to REALLY use LinkedIn“. Go to the website to download a free light version of the book, a self-assessment and updates of the book.


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